This evening, Nikon announced the NIKKOR Z 85mm f/1.8 S for their full-frame mirrorless cameras, the Z6 and Z7. The...
Sony announces the A7RIV camera with a new 61 megapixel back-illuminated sensor, for $3500.
In a market flooded with new mirrorless cameras, Sigma has announced the development of one that will stand out from...
Sony announced a new FE 35mm f/1.8 prime lens for full frame E-mount this morning, bringing their total to 34...
The highly anticipated Tamron 17-28 f/2.8 Di III RXD lens for Sony E-Mount will be available in less than a...
Sony FE 600mm f/4 GM OSS This morning, Sony announced two new super-telephotos: the FE 600mm f/4 G Master OSS...
Tamron’s highly anticipated 40th Anniversary SP 35mm f/1.4 Di USD lens will be hitting store shelves in just a few...
Last night, Canon officially announced the mirrorless counterpart to one of their most popular portrait lenses: the Canon RF 85mm...
This morning, Zeiss announced the latest addition to the Otus line of lenses, a 100mm f/1.4 manual-focus lens for Canon...
This morning Fujifilm announced two new lenses, the XF 16-80mm F4.0 R OIS WR lens for X-mount cameras such as...
Sigma has made lenses for Sony-E and Micro 4/3 mounts for years, but today they announced that they’ll finally be...
This morning Sigma announced its new line of lenses for mirrorless cameras, including the 35mm f/1.2 ART, the 14-24 f/2.8 ART, and 45 f/2.8 Contemporary.
Canon announced a new all-in-one zoom lens for their mirrorless full-frame camera system, currently including the EOS R and EOS...
Though nobody will consider it a bargain-camera at $5750, the newly announced Hasselblad Z1D II 50C will cost quite a...
The Godox V1, which has been in the news for allegedly stealing its design from the Profoto A1, is now...
After displaying a prototype at Photokina last year, Fujifilm officially announced their new GFX 100 medium-format camera this evening. The...
Tamron announces the price of the 35-150mm f/2.8-4 Di VC OSD zoom lens
This evening, Sony officially released Firmware version 3.0 for the Sony A7III and A7RIII, providing serious improvements in autofocus capabilities...
