Gone are the days that an “f/1.8” lens can be had as a budget option for just a few hundred...
Industry News
New product announcements, recalls, and general news affecting the photography industry.
The Sony 16-55 f/2.8 G may be the most important lens ever announced for the APS-C line of Sony’s mirrorless...
This evening, Canon announced two of the most important lenses in their mirrorless lineup: the RF 24-70 f/2.8L IS USM...
The anticipated Panasonic S1H announcement arrives today, giving video-oriented mirrorless shooters a body with 6K (3:20 and 5.9K (16:9) video...
Sony announces the A7RIV camera with a new 61 megapixel back-illuminated sensor, for $3500.
This morning Sigma announced its new line of lenses for mirrorless cameras, including the 35mm f/1.2 ART, the 14-24 f/2.8 ART, and 45 f/2.8 Contemporary.
Canon announced a new all-in-one zoom lens for their mirrorless full-frame camera system, currently including the EOS R and EOS...
Though nobody will consider it a bargain-camera at $5750, the newly announced Hasselblad Z1D II 50C will cost quite a...
Tamron’s highly anticipated 40th Anniversary SP 35mm f/1.4 Di USD lens will be hitting store shelves in just a few...
Those of you who follow Samyang/Rokinon’s lens releases will know that they’ve built up a collection of “Tiny but Wide”...
This morning, Sony announced the a6600, the successor to the top-of-the-line APS-C a6500, as well as the a6100, which replaces...
This evening Canon announced the 9th generation of their mid-range APS-C DSLR line, the Canon EOS 90D, and the EOS...
This evening, Nikon announced the NIKKOR Z 85mm f/1.8 S for their full-frame mirrorless cameras, the Z6 and Z7. The...
In a market flooded with new mirrorless cameras, Sigma has announced the development of one that will stand out from...
Sony announced a new FE 35mm f/1.8 prime lens for full frame E-mount this morning, bringing their total to 34...
The highly anticipated Tamron 17-28 f/2.8 Di III RXD lens for Sony E-Mount will be available in less than a...
Sony FE 600mm f/4 GM OSS This morning, Sony announced two new super-telephotos: the FE 600mm f/4 G Master OSS...
After displaying a prototype at Photokina last year, Fujifilm officially announced their new GFX 100 medium-format camera this evening. The...
