It’s rare these days to see a lens that’s really new and interesting, but it looks as though we have...
Industry News
New product announcements, recalls, and general news affecting the photography industry.
The exhibition halls of the Pacifico Yokohama are cavernous; not just because they’re large, but because the bare concrete walls...
We’re just two weeks away from the CP+ Show in Yokohama, the biggest camera trade show in Japan, in a...
This evening, Nikon announced two new lenses for Z-mount: the NIKKOR Z 85mm f/1.2 S, a large-aperture full-frame lens in...
This morning, Sigma has announced the first 10x ultra-telephoto zoom lens for mirrorless cameras: the Sigma 60-600mm f/4.5-6.3 DG DN...
For the past week, Affinity has been teasing a big announcement. Affinity Photo and Affinity Designer have become incredibly popular...
This morning, Sony announced the fifth generation of their popular high-resolution model of the Alpha series: the Sony A7R V....
This evening, Tamron announced the development of the 70-300mm F/4.5-6.3 Di III RXD lens for full-frame Nikon Z-mount, Tamron’s first...
Sigma announced two new lenses this morning: a compact, improved 24mm f/1.4 DG DN ART lens, and an ultra wide...
This morning, Sigma announced three new lenses: two premium “I” lenses, and one APS-C specific, all in the “C” series....
This morning, just a week after the announcement of Sigma’s new 50mm f/1.4 ART series lens for E-mount, Sony announced...
This morning, Sigma announced a new 50mm f/1.4 ART series lens for full-frame mirrorless cameras (Sony and L-mount), filling a...
This morning, Sony announced a new extra-wide standard zoom lens: the 20-70mm f/4 G, giving creators a significantly wider field...
Sigma’s fourth lens for Fujifilm’s X-mount cameras was announced this morning: the 18-50mm f/2.8 DC DN | C lens for...
It’s been a busy morning, with major announcements from Canon, Nikon and Fuji. Canon has announced the R6 Mark II...
I’m not sure why Tamron now feels the need to announce a product development one week, and then announce it...
Last night, Tamron announced the development of a compact 20-40mm f/2.8 lens for Sony mount mirrorless full-frame cameras. Pricing does...
Last evening, Tamron announced the development of a new 50-400mm ultra-telephoto lens for Sony full-frame (and APS-C) cameras. Building on...